amgic.
Fog over the forested headlands of the Oregon coast

amgic.

Operating software for owners

  • Owner operating systems
  • Field and sales software
  • Analytics and the Monday brief
  • Websites that bring in work

No buzzwords. No forty-slide decks. No junior learning on your dime. Software that runs your business, built on your own numbers.

Adell Al-MatroodFounder & GuideAMGICAdell Al-MatroodBook a Bootcamp call
Apollo

One system for every business you own.

We connect the tools you already use, clean up the numbers, and give you one place to see and run it all. The AI works in the back office. Your customers still deal with people.

Apollo overview: dollars written, calls, top stores and bookings by channel on one screen

One view

Every store, rep and dollar on one screen. Every number shows where it came from.

A real screen from a field-sales system we built. Names and figures are sample data.

What we build

Services.

  • 01Owner operating systemsEvery business you own on one page: revenue, costs, cash and the numbers that run each one, pulled from the tools you already use.
  • 02Field and sales softwareVisit records, route planning and photo capture for teams on the road, so nothing a rep sees at a store gets lost in a text thread.
  • 03Analytics and the Monday briefThree lines every Monday on what needs your attention, and plain-English answers to questions about your own numbers.
  • 04Websites that bring in workA site that looks like the business you run, with an intake form that actually reaches you.
Book a Bootcamp call
How we work

Five days to your own numbers.

  1. Week 1

    Bootcamp

    Five days on your real data. On day five you ask your own questions and see your own numbers.

  2. Weeks 2 to 8

    Deploy

    We build it into how you work, next to the tools you use today. Nothing gets switched off until you trust it.

  3. Ongoing

    Run

    We keep it running, fix what breaks, and add each new business as you grow.

Your team
Guide
Learns how your business actually runs. Your one point of contact.
Outfitters
Build your system on your data and keep it working.
Base Camp
The secure foundation every client system runs on.
Your data
  • Your data stays yours, in its own system that no other client touches.
  • We connect read-only. We cannot change anything in your tools.
  • No AI talks to your customers without your approval.
  • Leave any time and take your data with you.
(01)

Work.

©2026

We build for owners, and we run our own businesses on the same system first.

Pasha’s Pastures/2026AI-native agriculture, in development
Pasha’sPastures
Adell Al-Matrood with a camera in Newport, Oregon
About

Adell Al-Matrood

I’m Adell Al-Matrood: Saudi-American, finance and economics student at the University of Oregon, and a very proud uncle.

I started AMGIC because the best new tools are going to big companies first, and the owners who need them most are getting them last. A business owner’s week is booking mix-ups, tools breaking mid-job, meetings, and email on top of email.

I sit down with you, learn how your business runs, and build a system that takes care of the busywork, so you can get back to the work you started the business for.

Founder
AMGIC, 2026 to present
Investor Relations Analyst
SimulTrayd, 2023 to present
Asset Manager
DevNW, affordable housing, 2025 to 2026
Torero Transfer Scholarship
University of San Diego, $30,000 merit award, 2024
Finance and Economics
University of Oregon
Insights

Writing.

All writing

FAQ.

Something else on your mind? Ask it in the form below.

How long until I see something?

Five days. The Bootcamp ends with your own numbers in front of you and a Monday brief built from them.

Do I have to replace the software I use now?

No. We connect to what you already use, read-only, so we cannot change anything in it. Nothing gets switched off until you trust what replaces it.

Will my customers end up talking to an AI?

Not without your approval. The AI works in the back office on reports, follow-ups and paperwork. Your customers keep dealing with your people.

Who owns the data?

You do. It lives in its own system that no other client touches, and you can take all of it with you any time.

What does it cost?

The Bootcamp is a fixed fee that counts toward the build if you go ahead. The monthly fee depends on how many businesses you run. You get a written quote after one call.

amgic.

What can we take off your plate?

We use your details only to reply. See our privacy policy.

Let’s talk.

Tell me what is eating your week. I read every message myself and reply personally.

adell@amgic.co(541) 295-0915